Everyone needs to stop worrying about what people are going to think. "Dubs" signifies a whole culture, not just one show. Ie) Dubs on the boards / dubs in the trees / dubs on defrost / I'm sure there are more examples... Incorporating Buffalo and/or the lake would be great but not totally necessary. If we are to incorporate the city name, would it be worthwhile to look into having the city sanction the event? I'd be willing to research that FWIW. I'm +1 for Dubs on the Lake.